How to Write a Privacy Policy for a Mobile App

Mobile apps often collect more types of data than websites. Here’s what you need to know when creating a privacy policy for your app.

App Store Requirements

Both Apple App Store and Google Play Store require apps to have a privacy policy if they collect data.

• Apple: Requires a link to your privacy policy during app submission
• Google: Requires a Privacy Policy link in your store listing and within the app

Common Data Types in Mobile Apps

Mobile apps typically collect:

1. Device identifiers — IDFA, Android Advertising ID
2. Location data — GPS, coarse location
3. Contacts and media — with user permission
4. Analytics — usage patterns, crash reports
5. Push notification tokens — for messaging
6. Payment data — via in-app purchases or SDKs

Third-Party SDKs

Most apps integrate SDKs that process data:

• Analytics: Firebase, Mixpanel, Amplitude
• Crash reporting: Sentry, Crashlytics
• Advertising: AdMob, Unity Ads
• Payments: RevenueCat, Stripe
• Social: Facebook SDK, Google Sign-In

Each SDK’s data handling must be disclosed in your policy.

Mobile-Specific Considerations

• Transparency: Describe data collection upfront with a consent dialog
• Permissions: Explain why you need each permission at time of request
• Data retention: Device data may persist even after app deletion
• Children: COPPA applies if your app targets children under 13

Generate Your App’s Privacy Policy

PrivacyPolGen covers mobile-specific data types and third-party SDKs. Answer a few questions and get a complete policy tailored to your app.

Generate your mobile app privacy policy →